Big data

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Definition

An all-encompassing term for any collection of data sets so large and complex that it becomes difficult to process them using traditional data processing applications ( http://en.wikipedia.org/wiki/Big_data Wikipedia)

Purpose & Benefits

Big data benefits the organisation through better decision making at all levels. It provides strategic, operational and tactical information to decision makers. Big data applications report, analyse and present data, ideally previously stored in a data warehouse although it may have been stored in other, less structured and scalable environments.

Description

Variations

Big Data can also be referred to as Business Intelligence.

Implementation Guide

Success Factors

Involve

Common Pitfalls

Common pitfalls are those concerning creating and understanding the data model that is used, i.e. ensuring the source of the data is trustworthy and has integrity, that it represents the operational activities of the organization and provides accurate reporting. Taking time to plan and create the data model is key.

Training staff who will use the system to create reports is key and is often over-looked. Staff must understand the data model and how the system works and fits together so that accurate, reliable reports can be created.

Other pitfalls are those common to any technology implementation: ensure that it aligns with the organization's goals, objectives, and processes; involve users in the definition and creation of the data model and system.

Related articles

Business analytics