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| − | [[Trust]] plays an important role in the sharing and use of knowledge. If people believe they will | + | [[Category:Delete]] |
| − | benefit from sharing their knowledge — either directly or indirectly — they are more likely to
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| − | share. The use to which people put the knowledge of others often depends on whether they
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| − | know and trust the source of the knowledge. For example, people are more likely to believe and use the equation ''e = mc2'' knowing that it came from a renowned physicist rather than
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| − | from a newly employed intern. This is an example of why KM efforts that focus primarily on
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| − | technology are not always sufficient. Studies show that, more frequently than not, people will
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| − | contact someone they know before they search the corporate database or data warehouse [5].
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| − | Technology is an important enabler to the success of KM. But people make or break it.
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